Listen2Youth, Inc. is a marketing research firm focused on understanding the relationship between youth, technology and the user experience. The panel of 13-25 year old members has its roots in ethnographic research that delivers qualitative results based on surveys, diaries and videos. Our team has decades of experience working in high tech and consumer marketing. As a result, we are able to bring a unique perspective to the analysis of the data provided by the teens to deliver meaningful and actionable results.

Our Team

Jennifer Carole
Jennifer has been working in strategic marketing in high technology for over twenty years. She has experience working with large, Fortune 100 companies as well as start-ups. Most recently, she’s spent the last eight years consulting for clients that include Cisco, Sun, Second Life, McAfee, Mobilitec, Openwave, Polycom, and Skyrider helping them with brand development, messaging and marketing programs.

Prior to running her own marketing consultancy, she was the Director of Brand Marketing at Adobe Systems where Jennifer was responsible for naming, the web, packaging and customer marketing. She has also worked for Lucent, Octel, Borland and agencies including Siegel+Gale and Catchword Branding.

She holds a B.A. from UC Davis and a MA in strategic marketing from CSU Sacramento. Jennifer resides in California with her “tweenage” daughter.

Lynn Worley
With over 20 years in high technology marketing, Lynn has experience in helping technology companies launch new products/channels and develop and execute sales and marketing programs. She has experience working with diverse companies including Fortune 100 through start-ups. Lynn has spent the last fifteen years consulting for clients that include Hyperion Solutions, Terayon, Mobilitec, Siemens, and iReady helping them in a variety of product and channel marketing activities.

Prior to her role as a marketing consultant, Lynn was Marketing Manager at Octel Communications responsible for pricing, competitive analysis and marketing programs. She also worked for Lucent Technologies and Pacific Bell in a variety of marketing and business development roles.

She holds a B.S. from Oregon State University and an MBA from UC Berkeley. Lynn resides in California with a teenage son and "tweenage" daughter.
 

Ana Mooney
Ana comes to Listen2Youth with many years of experience working in the telecom industry. As a marketing manager, she’s worked in operations and managed all aspects of service delivery to VIP customers. This included creating marketing and incentive programs as well as managing the VIP service personnel.

Recently, Ana has been managing her family at home and continues her work in marketing. She is also a past board member of her local JCC and a current member of her local PTA board

Ana has a BA in English from University of Oregon and lives with her family, including a young son and tween daughter, in Northern California

Our Clients

Our team has worked in high technology for over 20 years. Their clients range from Fortune 50 companies to start-ups. Selected clients include:

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